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Article

Advertising Placement in Digital Game Design Influences Children’s Choices of Advertised Snacks: A Randomized Trial

Rachel Smith ; Bridget Kelly ; Heather Yeatman ; Christopher Moore ; Louise Baur ; Lesley King ; Emma Boyland ; Kathy Chapman ; Clare Hughes ; Adrian Bauman |

Dans Journal of the academy of nutrition and dietetics (Vol. 120, n° 3, March 2020)

Background: Children are inhabitants of a media-rich environment rife in extensive, sophisticated, and persistent techniques that are used to market unhealthy food. Exposure is known to influence children’s attitudes, choices, and consumption, [...]

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